Today, we're going to be diving into a topic that's been brought to the light by "Scottay" from The Offscript Youtube Show: the latest media deal extension between the Southwestern Athletic Conference (SWAC) and ESPN. You might be thinking, "What's the big deal? It's just a media contract, right?" WRONG! This deal has the potential to impact the future of the athletic programs within the SWAC, and we're here to ask the million-dollar question: Did the SWAC Commissioner undervalue our programs by signing this deal?
Let's start with the numbers. In 2019, the initial deal was for $400k, which was already a lowball offer. But wait, it gets worse! In 2021, they only received a $300k increase, bringing the total to $730k. To add insult to injury, the deal includes a $15k bump every year until the contract ends. That breaks down to about $60k per school before the SWAC office takes their cut, leaving each school with a measly $42k. Are our SWAC schools worth more than $42k? Of course, they are! Our student-athletes work tirelessly to represent their schools and communities, and they deserve more.
So, who's holding the SWAC Commissioner accountable for this obvious bad deal? It's time for us, the fans and supporters of the SWAC, to demand more for our athletic programs. They are the backbone of our communities and deserve to be treated with the respect and recognition they deserve.
In conclusion, we hope this article has shed some light on the recent media deal between the SWAC and ESPN. We encourage everyone to stand up and demand more for our athletic programs. Remember, together we are stronger, and together we can make a difference!
Stay tuned for more updates on the world of sports and don't forget to show some love to your favorite SWAC teams!
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